MOXIE Business Owner Roundtable

Description

MOXIE (Member Owners eXchange Information & Experience) is a group of member business Owners/Presidents who meet monthly with Christy Jones, Clarity Business Coaching, to discuss issues impacting their businesses. All member Business Owners/Presidents are invited to participate.  Everyone must sign a confidentiality clause.

This month's educational topic is around AI

Description: 
AI is changing how customers discover businesses. Instead of scrolling through pages of search results, people are increasingly asking tools like ChatGPT, Google AI Overviews, Gemini, and Perplexity for recommendations, answers, and buying advice. So, how do you make sure your business is part of the conversation?
 
This session will explore how AI is changing online discovery, what influences whether your brand appears in AI-generated responses, and practical steps you can take today to improve your visibility. You'll leave with a clear understanding of how customers are finding businesses in the age of AI, along with actionable strategies to help your brand earn more mentions, build credibility, and stay competitive as search continues to evolve.

About the speaker:
Katrina Reger is the Director of Digital Marketing at Blue Compass, where she helps organizations navigate the rapidly evolving world of search, AI, and digital marketing. With more than a decade of experience leading SEO, SEM, analytics, and digital strategy initiatives, she is known for translating complex technical concepts into practical strategies that teams can immediately apply. Katrina has trained organizations both nationally and internationally, speaks regularly at industry conferences and marketing events, and is passionate about helping businesses understand what comes next in the evolving search landscape. Whether she's discussing AI, search engine optimization, or digital strategy, her sessions focus on actionable insights, real-world examples, and preparing organizations for the future of marketing.
 

HR Excellence Consulting